Earn CPE and CE credits with unlimited, free, self-study video courses and webinars.



Log in to courses
with Karen Reyburn

Campaigns: What Specific Marketing Will You Do?

Learning Objectives:

  • Learn about traditional and new marketing avenues
  • Examine the 12 elements of content marketing
  • Discover the small and crucial steps to building a campaign


Course Overview

Course Details
  • Level: Beginner
  • Cost: Free
  • Field of Study: Communications and Marketing
  • Advanced Prep: None
  • Credit Type: CPE
  • Credit Hours: 1
Course Description

In this section of the marketing overview, we will discuss specific campaigns and how they relate to your overall strategy for marketing. Now that you know what you want to achieve and who you are talking to, it is time to look at the smaller pieces of content and initiatives that will make up your marketing efforts. These are campaigns.

This course will talk about specific marketing tactics, how to find things that work and don't work, and how to prioritize your activities. Ultimately you will be exposed to a myriad of items that you can use to build your business.


  • [[groupName]]


    [[ =>", ").replace(/, ([^,]+)$/, " & $1")]] | [[item.credits]] [[item.credits === 1 ? "Hour" : "Hours"]]

    Course Details