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Marketing Your Practice

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Marketing Your Practice
Get Paid Faster — 3 Ways to Optimize Payments Processing at Your...

Getting paid is how your accounting firm will stay successful — there's no way around it. When it comes to navigating the nuances of getting paid, it's never simple. Here are top...

3 min read LEARN MORE
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Marketing Your Practice
Future of Accounting: 5 Ways to Innovate in 2023

We live in a time where the "best" accounting practices change daily. Keeping track of all the changes in the industry between updates and tech can be overwhelming. Today, most...

4 min read LEARN MORE
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Marketing Your Practice
A Basic Guide to Using Email Marketing During Tax Season

According to SUMO, the average financial return for email marketing is $44.25 for every $1 spent! Still think email marketing shouldn’t be a priority for your tax practice during...

4 min read LEARN MORE
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Marketing Your Practice
10 Things Accountants Should Know About Marketing

Marketing is instrumental to your success whether you want to do it or not. Think about it, you are not compensated for marketing. You don’t get to bill your marketing time to...

6 min read LEARN MORE
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Marketing Your Practice
Why Your Accounting Firm Needs a Blog and How To Get Started

Content marketing is a tool that can help increase traffic to your website, build trust with your audience and boost SEO rankings. Let’s take a look at how these things can be...

5 min read LEARN MORE
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Marketing Your Practice
11 Best Practices for How to Find Clients for Accounting Firms

One of the top mistakes accountants make is expecting business to come to them. The best practitioners know that this is not enough. They are constantly looking for opportunities...

6 min read LEARN MORE
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Marketing Your Practice
13 Accounting Influencers You Might Not Be Following

These days, social media is a necessity in today's business world. It's a place to make connections, network and keep a pulse on your industry. Search algorithms have become more...

6 min read LEARN MORE
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Marketing Your Practice
4 Tips for Earning Better Online Reviews

In a world where decision-making processes often begin with a Google search, online reviews are undeniably impactful. According to a survey, as many as 88% of consumers say online...

3 min read LEARN MORE
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Marketing Your Practice
Improve Your Website and Attract Better Clients in 5 Simple Steps

As we all know by now, having a website for your business is a necessity. According to research, 70-80% of consumers research a company online before visiting the website or...

5 min read LEARN MORE
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Marketing Your Practice
2 Easy Ways to Attract Millennial Clients to Your Accounting Firm

As national demographics shift, earning the business of millennials is increasingly important. In order to earn their business, you have to help millennials trust your accounting...

2 min read LEARN MORE
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Marketing Your Practice
3 Ways Accountants Can Improve Their Facebook Page

Facebook is currently the most popular social media platform with about 2.91 billion monthly users. Creating a Facebook page for your accounting firm will lead to greater...

3 min read LEARN MORE
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Marketing Your Practice
How to Use LinkedIn Groups to Grow Your Accounting Practice

So you want to be a LinkedIn superstar. You’re committed to curating a professional profile, connecting with all the right people, and occasionally even publishing fantastic,...

4 min read LEARN MORE
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Marketing Your Practice
How to Build the Perfect Buyer Persona

Becoming a successful accounting firm depends on how well you know your clients and how your business can help solve their problems. If you don’t know your client type well, you...

3 min read LEARN MORE
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Marketing Your Practice
Understanding the Power of Positive Online Reviews and How to Use it

As most business owners know, having your customers or clients give you a referral is pure gold. When people research a company or product, they want to hear from a real, live...

4 min read LEARN MORE
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Marketing Your Practice
Leverage Your Network and Grow Your Accounting Firm in 5 Easy Steps

Networking is not something that comes naturally to many people, but it’s a necessary part of running and growing a small business, and CPA practices are no exception. If you’re...

3 min read LEARN MORE
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